When it comes to designing healthcare logos and medical practitioners’ websites, healthcare facilities and individual medical professionals often rely on Aurora Information Technology (Aurora IT) for creating highly informative websites that can prove to be an effective marketing tool for practices.
Through a recent press release, the medical website designing company has announced the completion of their latest medical website for Rockland Eye Physicians and Surgeons (Rockland Eye).
In the release, Aurora IT noted the unique design scheme for the website of this provider of general ophthalmology for children and adults. Aurora IT integrated what it calls “a clever branding eye design concept” into Rockland Eye’s website at www.rocklandeye.com.
According to the developer of the website, the design truly reflects the practice's mission and purpose. The color header features a crystal clear droplet of water on a crisp green leaf to demonstrate a pleasing palette of light greens, which is often used in hospitals and known for its calming effects.
Rockland Eye provides high quality eye care to its patients, which is “compassionate and ethical”. Services of the facility include: LASIK/refractive surgery, cataract surgery with premium presbyopia and astigmatism, correcting implants and pediatric ophthalmology.
The facility also boasts of highly knowledgeable and experienced team, which has been dedicated to their patients' quality of life in their Garnerville and Bardonia, Rockland County offices, for over forty years.
In designing the site, Aurora IT focused on the aspect of making the site information rich and educational. The new Rockland Eye Physicians and Surgeons website features photographs and informative details on eye conditions and treatments. It also provides patient education videos on routine onsite procedures, doctors' biographies, insurance information and a user-friendly contact form. Their services include:
•Astigmatism/Presbyopia Correcting Implants
•General Ophthalmology for Children and Adults
•Glaucoma Testing
•LASIK/Refractive Surgery
•No-Stitch Cataract Surgery
•On-Site Optical Shop for Patients
•Pediatric Ophthalmology
•Strabismus Surgery for Children and Adults
“By incorporating patient education videos and information on eye conditions and treatments, this new website serves as a valuable marketing tool for Rockland Eye's current and prospective patients. It demonstrates the practice's commitment to satisfying their patients' vision needs with the high quality experience and the latest in technology,” said Daniel Gilbert, CEO of Aurora IT.
“With a staff of highly trained and board certified specialists that use the most advanced diagnostic equipment, Rockland Eye Physicians and Surgeons is bound to achieve their goal of establishing themselves as ophthalmological leaders, not just in Rockland County, but in New York State and beyond,” added Gilbert.
Madhubanti Rudra is a contributing editor for HealthTechZone. To read more of her articles, please visit her columnist page.Edited by
Beecher Tuttle
